Take This Job and...Thank You Sir, May I Have Another?

Free at last. I quit my job with the PR firm. It just wasn't for me. While public relations is part of the overall marketing indusrty, it is a separate area and takes special skills.

Really, it takes just two main skills; writing and sales. I can write well, but I don't have the sales drive. If it just took writing releases and articles I woulc be fine, but then you have to pitch (as in, sales pitch) the story to the press. You have to get them to "buy" into your story and cover your client's news. And I suck at that.

My bosses were very generous. They knew I had a ton of account management and overall marketing experience, but no PR. So they offered me the opportunity to learn on the job and offered to pay for me to take some classes at UNLV.

I realized shortly after I was hired that I wasn't cut out for PR, so I went ahead and gave notice. It didn't feel right to linger and I didn't want to take advantage of the investment they were willing to make.

So now I am looking again. I am hoping to get on with a truly creative agency like some of the ad firms here in town. Maybe I could get a job on an internal marketing team at one of the hotel/casinos. We'll see.

Wish me luck!

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